{"id":27277,"date":"2025-06-26T13:41:00","date_gmt":"2025-06-26T13:41:00","guid":{"rendered":"https:\/\/www.joinc12.com\/?p=27277"},"modified":"2025-11-11T14:07:27","modified_gmt":"2025-11-11T14:07:27","slug":"the-tri-value-model","status":"publish","type":"post","link":"https:\/\/www.joinc12.com\/leadership\/the-tri-value-model\/","title":{"rendered":"The Tri-Value Model: A Biblical Framework for Measuring Business Success"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"27277\" class=\"elementor elementor-27277\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-f748c17 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f748c17\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-565d205\" data-id=\"565d205\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-240ae83 elementor-widget elementor-widget-text-editor\" data-id=\"240ae83\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">As a Christian business leader, your role transcends the bottom line. Every decision presents an opportunity to glorify God and steward His resources with excellence. When you fully embrace that your business, team, and resources belong to Him, your leadership takes on new meaning\u2014bold, purposeful, and grounded in truth.<\/span><\/p><p><span style=\"font-weight: 400;\">But how do you measure success from an eternal perspective?<\/span><\/p><p><span style=\"font-weight: 400;\">At C12, we answer that question with the <\/span><b>Tri-Value Model<\/b><span style=\"font-weight: 400;\">, a biblical framework that helps leaders measure what truly matters.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63e691e elementor-widget-tablet__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"63e691e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><b>Living for Eternal Impact<\/b><\/h2><p>More than a scoreboard, the Tri-Value Model evaluates impact across three essential dimensions: economic value add (EVA), team value add (TVA), and spiritual value add (SVA).<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fd7e6f1 elementor-widget elementor-widget-image\" data-id=\"fd7e6f1\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"263\" src=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/TriValue-768x263.png\" class=\"attachment-medium_large size-medium_large wp-image-27278\" alt=\"\" srcset=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/TriValue-768x263.png 768w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/TriValue-300x103.png 300w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/TriValue-1024x350.png 1024w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/TriValue.png 1490w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d1bae6 elementor-widget elementor-widget-text-editor\" data-id=\"4d1bae6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">This framework equips Christian business leaders to lead with clarity, measure purpose-driven progress, and strive for <span style=\"color: #e1b87f;\"><a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/resources\/stewarding-eternal-impact\" target=\"_blank\" rel=\"noopener\"><b>eternal impact<\/b><\/a><\/span>.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ddfc52 elementor-widget-tablet__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"1ddfc52\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><b>Economic Value Add: Is Your Business Generating Actual Financial Value?<\/b><\/h3><p><span style=\"font-weight: 400;\">Too often, leaders mistake top-line revenue growth for true success. But as many leaders have learned the hard way, sales do not always equal value. EVA challenges you to ask questions such as:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Is your business increasing in value year over year because of how you manage your financial resources?<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Do you prioritize increasing true economic value rather than mere activity?<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Would selling the business and investing the proceeds in a mutual fund yield a better return than the business generates?<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">Financial health matters because it fuels every other area of impact. When you <span style=\"color: #e1b87f;\"><a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/leadership\/six-steps-to-sustainable-business-scaling\/\" target=\"_blank\" rel=\"noopener\"><b>manage resources well<\/b><\/a><\/span>, you reflect the heart of God, who cares deeply about stewardship.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e5afa9 elementor-widget-tablet__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"6e5afa9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><b>Team Value Add: Are Your People Flourishing?<\/b><\/h3><p><span style=\"font-weight: 400;\">Leadership is about growing people. TVA helps you measure how well you are doing that. It encourages you to consider:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Are you increasing your employees\u2019 skills and value?<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Do you provide them with a healthy and engaging workplace?<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Are you enabling them to use their talents in honest labor and equipping them to <\/span><span style=\"color: #e1b87f;\"><a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/leadership\/the-dream-manager-program\/\" target=\"_blank\" rel=\"noopener\"><b>live out God\u2019s will<\/b><\/a><\/span><span style=\"font-weight: 400;\"> for their lives?<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">Great companies develop people. When you prioritize TVA, you create workplaces where human <\/span><span style=\"color: #e1b87f;\"><a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/leadership\/flourishing-workplaces-more-than-just-good-business\/\" target=\"_blank\" rel=\"noopener\"><b>flourishing<\/b><\/a><\/span><span style=\"font-weight: 400;\"> takes root, leaving a legacy worth building.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ea01c52 elementor-widget-tablet__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"ea01c52\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><b>Spiritual Value Add: Are You Living the Mission?<\/b><\/h3><p><span style=\"font-weight: 400;\">There are no part-time disciples in the Kingdom of God. Each follower of Jesus is called to be a full-time ambassador and disciple-maker.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d12809 elementor-widget elementor-widget-image\" data-id=\"4d12809\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"225\" src=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Charles-Spurgeon-1024x225.png\" class=\"attachment-large size-large wp-image-27279\" alt=\"\" srcset=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Charles-Spurgeon-1024x225.png 1024w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Charles-Spurgeon-300x66.png 300w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Charles-Spurgeon-768x169.png 768w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Charles-Spurgeon.png 1512w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-64eb46d elementor-widget elementor-widget-text-editor\" data-id=\"64eb46d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">The crucial question is not whether you are \u201ccalled to ministry\u201d but rather how effectively and faithfully you are <\/span><span style=\"color: #e1b87f;\"><a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/article\/answering-your-questions-on-expressing-faith-in-your-business\/\" target=\"_blank\" rel=\"noopener\"><b>fulfilling your <span style=\"color: #e1b87f;\">ministry<\/span> calling<\/b><\/a><\/span><span style=\"font-weight: 400;\"> in the context in which you have been placed. SVA invites you to ask:\u00a0<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How effective are your ministry efforts?<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Do you see increased fruit and eternal return on investment (eROI) with your ministry endeavors?<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Are <span style=\"color: #e1b87f;\"><a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/leadership\/flourishing-workplaces-more-than-just-good-business\/\" target=\"_blank\" rel=\"noopener\"><b>lives being touched<\/b><\/a><\/span>, <\/span><span style=\"color: #e1b87f;\"><a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/leadership\/5-tips-for-sharing-your-faith-at-work\/\" target=\"_blank\" rel=\"noopener\"><b>faith being shared<\/b><\/a><\/span><span style=\"font-weight: 400;\">, and <\/span><span style=\"color: #e1b87f;\"><a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/resources\/caring-matrix\/\" target=\"_blank\" rel=\"noopener\"><b>communities being served<\/b><\/a><\/span><span style=\"font-weight: 400;\"> because of how you lead?<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">Whether through workplace Bible studies, care teams, or intentional generosity, your <\/span><span style=\"color: #e1b87f;\"><a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/resources\/105-business-ministry-ideas\/\" target=\"_blank\" rel=\"noopener\"><b>businesses can become launchpads for ministry<\/b><\/a><\/span><span style=\"font-weight: 400;\">. They can be places where the gospel is lived out.\u00a0<\/span>SVA ensures your faith is integrated with your leadership, becoming central to how you lead.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-39c36d9 elementor-widget-tablet__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"39c36d9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><b>Input vs. Output: Understanding the 5-Point Alignment Matrix<\/b><\/h2><p><span style=\"font-weight: 400;\">At C12, we believe that <\/span><em><span style=\"font-weight: 400;\">what<\/span><\/em><span style=\"font-weight: 400;\"><em> you measure<\/em> reveals <\/span><em><span style=\"font-weight: 400;\">what<\/span><\/em><span style=\"font-weight: 400;\"><em> you value<\/em>. That is why we use two powerful frameworks to guide your business leadership: the <\/span><b>5-Point Alignment Matrix (5PAM)<\/b><span style=\"font-weight: 400;\"> and the <\/span><b>Tri-Value Model<\/b><span style=\"font-weight: 400;\">. These frameworks work together to help you operate with clarity, focus, and eternal purpose.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a9484ae elementor-widget-tablet__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"a9484ae\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><b>Understanding the 5PAM<\/b><\/h3><p><span style=\"font-weight: 400;\">Originally inspired by <span style=\"color: #e1b87f;\"><a style=\"color: #e1b87f;\" href=\"https:\/\/hbr.org\/1992\/01\/the-balanced-scorecard-measures-that-drive-performance-2\" target=\"_blank\" rel=\"noopener\"><b>Kaplan and Norton\u2019s balanced scorecard<\/b><\/a><\/span>, the 5PAM provides a comprehensive framework to assess and drive health and performance across five core areas:<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-93932fe elementor-widget elementor-widget-image\" data-id=\"93932fe\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"768\" height=\"551\" src=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/2024\/09\/20240904-C12-5PAMNew-768x551.jpg\" class=\"attachment-medium_large size-medium_large wp-image-24745\" alt=\"\" srcset=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/2024\/09\/20240904-C12-5PAMNew-768x551.jpg 768w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2024\/09\/20240904-C12-5PAMNew-300x215.jpg 300w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2024\/09\/20240904-C12-5PAMNew-1024x734.jpg 1024w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2024\/09\/20240904-C12-5PAMNew-1536x1101.jpg 1536w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2024\/09\/20240904-C12-5PAMNew.jpg 1600w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3529f41 elementor-widget-tablet__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"3529f41\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">At the heart of the 5PAM are your <\/span><span style=\"color: #e1b87f;\"><a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/resources\/strategic-planning-guide\/\" target=\"_blank\" rel=\"noopener\"><b>mission, vision, <span style=\"color: #e1b87f;\">and<\/span> core values<\/b><\/a><\/span><span style=\"font-weight: 400;\">. These act as a hub, shaping the policies, priorities, and decisions that radiate throughout the organization. The model also encourages you to consider how each functional area contributes back to that core, ensuring that every part of the business is aligned with your greater purpose.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bdae9a6 elementor-widget-tablet__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"bdae9a6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><b>Tying the Two Together<\/b><\/h3><p><span style=\"font-weight: 400;\">While the <\/span><b>5PAM<\/b><span style=\"font-weight: 400;\"> focuses on <\/span><b>inputs<\/b><span style=\"font-weight: 400;\"> (the things you manage daily), the <\/span><b>Tri-Value Model<\/b><span style=\"font-weight: 400;\"> measures <\/span><b>outputs<\/b><span style=\"font-weight: 400;\"> (the fruit your leadership is producing over time in the areas of economic, team, and spiritual value).<\/span><\/p><p><span style=\"font-weight: 400;\">In simple terms:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The 5PAM is the <\/span><i><span style=\"font-weight: 400;\">scorecard for alignment<\/span><\/i><span style=\"font-weight: 400;\">.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The Tri-Value Model is the <\/span><i><span style=\"font-weight: 400;\">scorecard for impact<\/span><\/i><span style=\"font-weight: 400;\">.<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">Together, the 5PAM and the Tri-Value Model provide a powerful rhythm for Christian business leaders: monthly check-ins on alignment and annual evaluations of fruitfulness. <\/span><b>This combination ensures you are running in the <\/b><b><i>right direction<\/i><\/b><b>, on the path God has laid out for your company.<\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ceed12e elementor-widget elementor-widget-video\" data-id=\"ceed12e\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=R-h4nGc6MtQ&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9917262 elementor-widget elementor-widget-text-editor\" data-id=\"9917262\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">To learn more about how these core C12 frameworks work together in real-world leadership, watch <\/span><span style=\"color: #e1b87f;\"><a style=\"color: #e1b87f;\" href=\"https:\/\/www.youtube.com\/watch?v=R-h4nGc6MtQ\" target=\"_blank\" rel=\"noopener\"><b>this<\/b><\/a><\/span><span style=\"font-weight: 400;\"> video from C12 CEO <\/span><span style=\"color: #e1b87f;\"><a style=\"color: #e1b87f;\" href=\"https:\/\/www.linkedin.com\/in\/mikesharrow\" target=\"_blank\" rel=\"noopener\"><b>Mike Sharrow<\/b><\/a><\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c1a462 elementor-widget-tablet__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"2c1a462\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><b>Start Today: Your Tri-Value Focus<\/b><\/h2><p><span style=\"font-weight: 400;\">It is one thing to understand the Tri-Value Model; it is another to see it in action.<\/span><\/p><p><span style=\"font-weight: 400;\">What happens when a leader intentionally integrates faith, strategy, and culture to drive both performance and purpose?\u00a0<\/span><span style=\"color: inherit; letter-spacing: 0px;\">Watch <\/span><span style=\"letter-spacing: 0px; color: #e1b87f;\"><a style=\"color: #e1b87f;\" href=\"https:\/\/www.youtube.com\/watch?v=Njs8WApUfMM\" target=\"_blank\" rel=\"noopener\"><b>Leisle\u2019s Chung\u2019s story<\/b><\/a><\/span><span style=\"color: inherit; letter-spacing: 0px;\"> to see how one CEO is redefining success through Tri-Value leadership:<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c0e2b41 elementor-widget elementor-widget-video\" data-id=\"c0e2b41\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=Njs8WApUfMM&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bcbf861 elementor-widget-tablet__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"bcbf861\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">To begin taking steps toward integrating the Tri-Value Model in your leadership, download our free <a href=\"https:\/\/www.joinc12.com\/resources\/the-tri-value-model\/\" target=\"_blank\" rel=\"noopener\"><strong>Tri-Value Model tool<\/strong><\/a> to assess the state of your business through the lens of what really matters to God.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-90c1c77 elementor-widget elementor-widget-image\" data-id=\"90c1c77\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.joinc12.com\/resources\/the-tri-value-model\/\" target=\"_blank\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/elementor\/thumbs\/ebook-ipad-r66t52111f84m646pzudyafqx9mvzvkkut4ayzik6w.png\" title=\"ebook-ipad\" alt=\"ebook-ipad\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-be9cb12 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"be9cb12\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.joinc12.com\/resources\/the-tri-value-model\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">DOWNLOAD TODAY<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-455b687 elementor-widget-tablet__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"455b687\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><b>Measuring What Matters Most<\/b><\/h2><p><span style=\"font-weight: 400;\">\u200b\u200b<\/span><span style=\"font-weight: 400;\">The Tri-Value Model is more than a tool; it is a perspective. It reminds you that God cares about <\/span><i><span style=\"font-weight: 400;\">what<\/span><\/i><span style=\"font-weight: 400;\"> you build, <\/span><i><span style=\"font-weight: 400;\">how<\/span><\/i><span style=\"font-weight: 400;\"> you build, and <\/span><i><span style=\"font-weight: 400;\">why<\/span><\/i><span style=\"font-weight: 400;\"> you build.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dcf595b elementor-widget elementor-widget-image\" data-id=\"dcf595b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"149\" src=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Luke-1024x149.png\" class=\"attachment-large size-large wp-image-27280\" alt=\"\" srcset=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Luke-1024x149.png 1024w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Luke-300x44.png 300w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Luke-768x112.png 768w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Luke-1536x223.png 1536w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Luke.png 1540w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0620a5a elementor-widget-tablet__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"0620a5a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/www.biblegateway.com\/passage\/?search=Luke%2019%3A17&amp;version=ESV\" target=\"_blank\" rel=\"noopener\"><b><span style=\"color: #e1b87f;\">Luke 19:17<\/span><\/b><\/a><span style=\"font-weight: 400;\"> captures the essence of the Tri-Value Model. God rewards faithfulness, diligence, and fruitfulness. <\/span><b>Your role is to multiply what He has entrusted to you\u2014financially, relationally, and spiritually.<\/b><\/p><p><span style=\"font-weight: 400;\">Where do you need to focus this year? Is your business creating true economic value? Are your people growing and thriving? Is your spiritual impact expanding? Choose one area to prioritize. Set clear goals. Ask others to rally together to own the vision collectively. May you strive for excellence in all endeavors, knowing <\/span><a href=\"https:\/\/www.biblegateway.com\/passage\/?search=1%20Corinthians%2015%3A58&amp;version=ESV\" target=\"_blank\" rel=\"noopener\"><b><span style=\"color: #e1b87f;\">your labor<\/span><\/b><\/a><span style=\"font-weight: 400;\"> has eternal significance.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-cf3b39d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cf3b39d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4959af7\" data-id=\"4959af7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d87e71d elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"d87e71d\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-897965b elementor-widget elementor-widget-spacer\" data-id=\"897965b\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5345960 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"5345960\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\/join-a-forum\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Find a C12 Forum Near You<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63cace1 elementor-widget elementor-widget-text-editor\" data-id=\"63cace1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\"><i><span style=\"font-weight: 400;\">C12 Business Forums provides an architected environment for Christian business leaders that integrates work, life, and leadership transformation. To learn more about C12\u2019s approach to Christ-centered business leadership, <\/span><\/i><span style=\"color: #e1b87f;\"><strong><a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/join-a-forum\/\" target=\"_blank\" rel=\"noopener\"><i>find a C12 Business Forum<\/i><\/a><\/strong><\/span><i><span style=\"font-weight: 400;\"> near you.<\/span><\/i><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>As a Christian business leader, your role transcends the bottom line. Every decision presents an opportunity to glorify God and steward His resources with excellence. When you fully embrace that your business, team, and resources belong to Him, your leadership takes on new meaning\u2014bold, purposeful, and grounded in truth. But how do you measure success [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":27282,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[26],"tags":[],"class_list":["post-27277","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-leadership"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Measuring Business Success Through the Tri-Value Model | C12<\/title>\n<meta name=\"description\" content=\"Discover how Christian CEOs can lead with eternal impact using C12\u2019s Tri-Value Model\u2014a framework for measuring business, team, and spiritual outcomes.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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Located in over 160 major metro areas across the United States, Brazil, Malaysia, Singapore, Taiwan, South Africa, Ukraine, and Kenya, C12 serves businesses with 10 to 10,000+ employees and annual revenues ranging from $2 million to $5 billion. C12 Business Forums provides an architected environment for Christian business leaders that integrates work, life, and leadership transformation. Led by full-time C12 Chairs\u2014veterans of business with ownership or C-Suite experience\u2014our CEO and Key Player Forums equip members with resources and tools to steward a BaaM (Business as a Ministry) vision to build great businesses for a greater purpose. For more information, please visit C12 Business Forums.","sameAs":["https:\/\/www.joinc12.com"],"url":"https:\/\/www.joinc12.com\/author\/marketing\/"}]}},"fig_blocks":[{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"<p>As a Christian business leader, your role transcends the bottom line. Every decision presents an opportunity to glorify God and steward His resources with excellence. When you fully embrace that your business, team, and resources belong to Him, your leadership takes on new meaning\u2014bold, purposeful, and grounded in truth.<\/p><p>But how do you measure success from an eternal perspective?<\/p><p>At C12, we answer that question with the <b>Tri-Value Model<\/b>, a biblical framework that helps leaders measure what truly matters.<\/p><h2><b>Living for Eternal Impact<\/b><\/h2><p>More than a scoreboard, the Tri-Value Model evaluates impact across three essential dimensions: economic value add (EVA), team value add (TVA), and spiritual value add (SVA).<\/p>\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"263\" src=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/TriValue-768x263.png\" alt=\"\" srcset=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/TriValue-768x263.png 768w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/TriValue-300x103.png 300w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/TriValue-1024x350.png 1024w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/TriValue.png 1490w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t<p>This framework equips Christian business leaders to lead with clarity, measure purpose-driven progress, and strive for <a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/resources\/stewarding-eternal-impact\" target=\"_blank\" rel=\"noopener\"><b>eternal impact<\/b><\/a>.<\/p><h3><b>Economic Value Add: Is Your Business Generating Actual Financial Value?<\/b><\/h3><p>Too often, leaders mistake top-line revenue growth for true success. But as many leaders have learned the hard way, sales do not always equal value. EVA challenges you to ask questions such as:<\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\">Is your business increasing in value year over year because of how you manage your financial resources?<\/li><li style=\"font-weight: 400;\" aria-level=\"1\">Do you prioritize increasing true economic value rather than mere activity?<\/li><li style=\"font-weight: 400;\" aria-level=\"1\">Would selling the business and investing the proceeds in a mutual fund yield a better return than the business generates?<\/li><\/ul><p>Financial health matters because it fuels every other area of impact. When you <a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/leadership\/six-steps-to-sustainable-business-scaling\/\" target=\"_blank\" rel=\"noopener\"><b>manage resources well<\/b><\/a>, you reflect the heart of God, who cares deeply about stewardship.<\/p><h3><b>Team Value Add: Are Your People Flourishing?<\/b><\/h3><p>Leadership is about growing people. TVA helps you measure how well you are doing that. It encourages you to consider:<\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\">Are you increasing your employees\u2019 skills and value?<\/li><li style=\"font-weight: 400;\" aria-level=\"1\">Do you provide them with a healthy and engaging workplace?<\/li><li style=\"font-weight: 400;\" aria-level=\"1\">Are you enabling them to use their talents in honest labor and equipping them to <a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/leadership\/the-dream-manager-program\/\" target=\"_blank\" rel=\"noopener\"><b>live out God\u2019s will<\/b><\/a> for their lives?<\/li><\/ul><p>Great companies develop people. When you prioritize TVA, you create workplaces where human <a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/leadership\/flourishing-workplaces-more-than-just-good-business\/\" target=\"_blank\" rel=\"noopener\"><b>flourishing<\/b><\/a> takes root, leaving a legacy worth building.<\/p><h3><b>Spiritual Value Add: Are You Living the Mission?<\/b><\/h3><p>There are no part-time disciples in the Kingdom of God. Each follower of Jesus is called to be a full-time ambassador and disciple-maker.<\/p>\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"225\" src=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Charles-Spurgeon-1024x225.png\" alt=\"\" srcset=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Charles-Spurgeon-1024x225.png 1024w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Charles-Spurgeon-300x66.png 300w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Charles-Spurgeon-768x169.png 768w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Charles-Spurgeon.png 1512w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t<p>The crucial question is not whether you are \u201ccalled to ministry\u201d but rather how effectively and faithfully you are <a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/article\/answering-your-questions-on-expressing-faith-in-your-business\/\" target=\"_blank\" rel=\"noopener\"><b>fulfilling your ministry calling<\/b><\/a> in the context in which you have been placed. SVA invites you to ask:\u00a0<\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\">How effective are your ministry efforts?<\/li><li style=\"font-weight: 400;\" aria-level=\"1\">Do you see increased fruit and eternal return on investment (eROI) with your ministry endeavors?<\/li><li style=\"font-weight: 400;\" aria-level=\"1\">Are <a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/leadership\/flourishing-workplaces-more-than-just-good-business\/\" target=\"_blank\" rel=\"noopener\"><b>lives being touched<\/b><\/a>, <a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/leadership\/5-tips-for-sharing-your-faith-at-work\/\" target=\"_blank\" rel=\"noopener\"><b>faith being shared<\/b><\/a>, and <a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/resources\/caring-matrix\/\" target=\"_blank\" rel=\"noopener\"><b>communities being served<\/b><\/a> because of how you lead?<\/li><\/ul><p>Whether through workplace Bible studies, care teams, or intentional generosity, your <a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/resources\/105-business-ministry-ideas\/\" target=\"_blank\" rel=\"noopener\"><b>businesses can become launchpads for ministry<\/b><\/a>. They can be places where the gospel is lived out.\u00a0SVA ensures your faith is integrated with your leadership, becoming central to how you lead.<\/p><h2><b>Input vs. Output: Understanding the 5-Point Alignment Matrix<\/b><\/h2><p>At C12, we believe that <em>what<\/em><em> you measure<\/em> reveals <em>what<\/em><em> you value<\/em>. That is why we use two powerful frameworks to guide your business leadership: the <b>5-Point Alignment Matrix (5PAM)<\/b> and the <b>Tri-Value Model<\/b>. These frameworks work together to help you operate with clarity, focus, and eternal purpose.<\/p><h3><b>Understanding the 5PAM<\/b><\/h3><p>Originally inspired by <a style=\"color: #e1b87f;\" href=\"https:\/\/hbr.org\/1992\/01\/the-balanced-scorecard-measures-that-drive-performance-2\" target=\"_blank\" rel=\"noopener\"><b>Kaplan and Norton\u2019s balanced scorecard<\/b><\/a>, the 5PAM provides a comprehensive framework to assess and drive health and performance across five core areas:<\/p>\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"551\" src=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/2024\/09\/20240904-C12-5PAMNew-768x551.jpg\" alt=\"\" srcset=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/2024\/09\/20240904-C12-5PAMNew-768x551.jpg 768w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2024\/09\/20240904-C12-5PAMNew-300x215.jpg 300w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2024\/09\/20240904-C12-5PAMNew-1024x734.jpg 1024w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2024\/09\/20240904-C12-5PAMNew-1536x1101.jpg 1536w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2024\/09\/20240904-C12-5PAMNew.jpg 1600w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t<p>At the heart of the 5PAM are your <a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/resources\/strategic-planning-guide\/\" target=\"_blank\" rel=\"noopener\"><b>mission, vision, and core values<\/b><\/a>. These act as a hub, shaping the policies, priorities, and decisions that radiate throughout the organization. The model also encourages you to consider how each functional area contributes back to that core, ensuring that every part of the business is aligned with your greater purpose.<\/p><h3><b>Tying the Two Together<\/b><\/h3><p>While the <b>5PAM<\/b> focuses on <b>inputs<\/b> (the things you manage daily), the <b>Tri-Value Model<\/b> measures <b>outputs<\/b> (the fruit your leadership is producing over time in the areas of economic, team, and spiritual value).<\/p><p>In simple terms:<\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\">The 5PAM is the <i>scorecard for alignment<\/i>.<\/li><li style=\"font-weight: 400;\" aria-level=\"1\">The Tri-Value Model is the <i>scorecard for impact<\/i>.<\/li><\/ul><p>Together, the 5PAM and the Tri-Value Model provide a powerful rhythm for Christian business leaders: monthly check-ins on alignment and annual evaluations of fruitfulness. <b>This combination ensures you are running in the <\/b><b><i>right direction<\/i><\/b><b>, on the path God has laid out for your company.<\/b><\/p>https:\/\/www.youtube.com\/watch?v=R-h4nGc6MtQ<p>To learn more about how these core C12 frameworks work together in real-world leadership, watch <a style=\"color: #e1b87f;\" href=\"https:\/\/www.youtube.com\/watch?v=R-h4nGc6MtQ\" target=\"_blank\" rel=\"noopener\"><b>this<\/b><\/a> video from C12 CEO <a style=\"color: #e1b87f;\" href=\"https:\/\/www.linkedin.com\/in\/mikesharrow\" target=\"_blank\" rel=\"noopener\"><b>Mike Sharrow<\/b><\/a>.<\/p><h2><b>Start Today: Your Tri-Value Focus<\/b><\/h2><p>It is one thing to understand the Tri-Value Model; it is another to see it in action.<\/p><p>What happens when a leader intentionally integrates faith, strategy, and culture to drive both performance and purpose?\u00a0Watch <a style=\"color: #e1b87f;\" href=\"https:\/\/www.youtube.com\/watch?v=Njs8WApUfMM\" target=\"_blank\" rel=\"noopener\"><b>Leisle\u2019s Chung\u2019s story<\/b><\/a> to see how one CEO is redefining success through Tri-Value leadership:<\/p>https:\/\/www.youtube.com\/watch?v=Njs8WApUfMM<p>To begin taking steps toward integrating the Tri-Value Model in your leadership, download our free <a href=\"https:\/\/www.joinc12.com\/resources\/the-tri-value-model\/\" target=\"_blank\" rel=\"noopener\"><strong>Tri-Value Model tool<\/strong><\/a> to assess the state of your business through the lens of what really matters to God.<\/p>\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.joinc12.com\/resources\/the-tri-value-model\/\" target=\"_blank\">\n\t\t\t\t\t\t\t<img src=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/elementor\/thumbs\/ebook-ipad-r66t52111f84m646pzudyafqx9mvzvkkut4ayzik6w.png\" title=\"ebook-ipad\" alt=\"ebook-ipad\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<a href=\"https:\/\/www.joinc12.com\/resources\/the-tri-value-model\/\" target=\"_blank\">\n\t\t\t\t\t\t\t\t\tDOWNLOAD TODAY\n\t\t\t\t\t<\/a>\n\t\t<h2><b>Measuring What Matters Most<\/b><\/h2><p>\u200b\u200bThe Tri-Value Model is more than a tool; it is a perspective. It reminds you that God cares about <i>what<\/i> you build, <i>how<\/i> you build, and <i>why<\/i> you build.<\/p>\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"149\" src=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Luke-1024x149.png\" alt=\"\" srcset=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Luke-1024x149.png 1024w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Luke-300x44.png 300w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Luke-768x112.png 768w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Luke-1536x223.png 1536w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Luke.png 1540w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t<p><a href=\"https:\/\/www.biblegateway.com\/passage\/?search=Luke%2019%3A17&amp;version=ESV\" target=\"_blank\" rel=\"noopener\"><b>Luke 19:17<\/b><\/a> captures the essence of the Tri-Value Model. God rewards faithfulness, diligence, and fruitfulness. <b>Your role is to multiply what He has entrusted to you\u2014financially, relationally, and spiritually.<\/b><\/p><p>Where do you need to focus this year? Is your business creating true economic value? Are your people growing and thriving? Is your spiritual impact expanding? Choose one area to prioritize. Set clear goals. Ask others to rally together to own the vision collectively. May you strive for excellence in all endeavors, knowing <a href=\"https:\/\/www.biblegateway.com\/passage\/?search=1%20Corinthians%2015%3A58&amp;version=ESV\" target=\"_blank\" rel=\"noopener\"><b>your labor<\/b><\/a> has eternal significance.<\/p>\t\t\n\t\t\t\t\t<a href=\"\/join-a-forum\/\" target=\"_blank\">\n\t\t\t\t\t\t\t\t\tFind a C12 Forum Near You\n\t\t\t\t\t<\/a>\n\t\t<p style=\"text-align: center;\"><i>C12 Business Forums provides an architected environment for Christian business leaders that integrates work, life, and leadership transformation. To learn more about C12\u2019s approach to Christ-centered business leadership, <\/i><strong><a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/join-a-forum\/\" target=\"_blank\" rel=\"noopener\"><i>find a C12 Business Forum<\/i><\/a><\/strong><i> near you.<\/i><\/p>","innerContent":["<p>As a Christian business leader, your role transcends the bottom line. Every decision presents an opportunity to glorify God and steward His resources with excellence. When you fully embrace that your business, team, and resources belong to Him, your leadership takes on new meaning\u2014bold, purposeful, and grounded in truth.<\/p><p>But how do you measure success from an eternal perspective?<\/p><p>At C12, we answer that question with the <b>Tri-Value Model<\/b>, a biblical framework that helps leaders measure what truly matters.<\/p><h2><b>Living for Eternal Impact<\/b><\/h2><p>More than a scoreboard, the Tri-Value Model evaluates impact across three essential dimensions: economic value add (EVA), team value add (TVA), and spiritual value add (SVA).<\/p>\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"263\" src=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/TriValue-768x263.png\" alt=\"\" srcset=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/TriValue-768x263.png 768w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/TriValue-300x103.png 300w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/TriValue-1024x350.png 1024w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/TriValue.png 1490w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t<p>This framework equips Christian business leaders to lead with clarity, measure purpose-driven progress, and strive for <a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/resources\/stewarding-eternal-impact\" target=\"_blank\" rel=\"noopener\"><b>eternal impact<\/b><\/a>.<\/p><h3><b>Economic Value Add: Is Your Business Generating Actual Financial Value?<\/b><\/h3><p>Too often, leaders mistake top-line revenue growth for true success. But as many leaders have learned the hard way, sales do not always equal value. EVA challenges you to ask questions such as:<\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\">Is your business increasing in value year over year because of how you manage your financial resources?<\/li><li style=\"font-weight: 400;\" aria-level=\"1\">Do you prioritize increasing true economic value rather than mere activity?<\/li><li style=\"font-weight: 400;\" aria-level=\"1\">Would selling the business and investing the proceeds in a mutual fund yield a better return than the business generates?<\/li><\/ul><p>Financial health matters because it fuels every other area of impact. When you <a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/leadership\/six-steps-to-sustainable-business-scaling\/\" target=\"_blank\" rel=\"noopener\"><b>manage resources well<\/b><\/a>, you reflect the heart of God, who cares deeply about stewardship.<\/p><h3><b>Team Value Add: Are Your People Flourishing?<\/b><\/h3><p>Leadership is about growing people. TVA helps you measure how well you are doing that. It encourages you to consider:<\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\">Are you increasing your employees\u2019 skills and value?<\/li><li style=\"font-weight: 400;\" aria-level=\"1\">Do you provide them with a healthy and engaging workplace?<\/li><li style=\"font-weight: 400;\" aria-level=\"1\">Are you enabling them to use their talents in honest labor and equipping them to <a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/leadership\/the-dream-manager-program\/\" target=\"_blank\" rel=\"noopener\"><b>live out God\u2019s will<\/b><\/a> for their lives?<\/li><\/ul><p>Great companies develop people. When you prioritize TVA, you create workplaces where human <a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/leadership\/flourishing-workplaces-more-than-just-good-business\/\" target=\"_blank\" rel=\"noopener\"><b>flourishing<\/b><\/a> takes root, leaving a legacy worth building.<\/p><h3><b>Spiritual Value Add: Are You Living the Mission?<\/b><\/h3><p>There are no part-time disciples in the Kingdom of God. Each follower of Jesus is called to be a full-time ambassador and disciple-maker.<\/p>\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"225\" src=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Charles-Spurgeon-1024x225.png\" alt=\"\" srcset=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Charles-Spurgeon-1024x225.png 1024w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Charles-Spurgeon-300x66.png 300w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Charles-Spurgeon-768x169.png 768w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Charles-Spurgeon.png 1512w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t<p>The crucial question is not whether you are \u201ccalled to ministry\u201d but rather how effectively and faithfully you are <a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/article\/answering-your-questions-on-expressing-faith-in-your-business\/\" target=\"_blank\" rel=\"noopener\"><b>fulfilling your ministry calling<\/b><\/a> in the context in which you have been placed. SVA invites you to ask:\u00a0<\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\">How effective are your ministry efforts?<\/li><li style=\"font-weight: 400;\" aria-level=\"1\">Do you see increased fruit and eternal return on investment (eROI) with your ministry endeavors?<\/li><li style=\"font-weight: 400;\" aria-level=\"1\">Are <a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/leadership\/flourishing-workplaces-more-than-just-good-business\/\" target=\"_blank\" rel=\"noopener\"><b>lives being touched<\/b><\/a>, <a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/leadership\/5-tips-for-sharing-your-faith-at-work\/\" target=\"_blank\" rel=\"noopener\"><b>faith being shared<\/b><\/a>, and <a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/resources\/caring-matrix\/\" target=\"_blank\" rel=\"noopener\"><b>communities being served<\/b><\/a> because of how you lead?<\/li><\/ul><p>Whether through workplace Bible studies, care teams, or intentional generosity, your <a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/resources\/105-business-ministry-ideas\/\" target=\"_blank\" rel=\"noopener\"><b>businesses can become launchpads for ministry<\/b><\/a>. They can be places where the gospel is lived out.\u00a0SVA ensures your faith is integrated with your leadership, becoming central to how you lead.<\/p><h2><b>Input vs. Output: Understanding the 5-Point Alignment Matrix<\/b><\/h2><p>At C12, we believe that <em>what<\/em><em> you measure<\/em> reveals <em>what<\/em><em> you value<\/em>. That is why we use two powerful frameworks to guide your business leadership: the <b>5-Point Alignment Matrix (5PAM)<\/b> and the <b>Tri-Value Model<\/b>. These frameworks work together to help you operate with clarity, focus, and eternal purpose.<\/p><h3><b>Understanding the 5PAM<\/b><\/h3><p>Originally inspired by <a style=\"color: #e1b87f;\" href=\"https:\/\/hbr.org\/1992\/01\/the-balanced-scorecard-measures-that-drive-performance-2\" target=\"_blank\" rel=\"noopener\"><b>Kaplan and Norton\u2019s balanced scorecard<\/b><\/a>, the 5PAM provides a comprehensive framework to assess and drive health and performance across five core areas:<\/p>\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"768\" height=\"551\" src=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/2024\/09\/20240904-C12-5PAMNew-768x551.jpg\" alt=\"\" srcset=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/2024\/09\/20240904-C12-5PAMNew-768x551.jpg 768w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2024\/09\/20240904-C12-5PAMNew-300x215.jpg 300w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2024\/09\/20240904-C12-5PAMNew-1024x734.jpg 1024w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2024\/09\/20240904-C12-5PAMNew-1536x1101.jpg 1536w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2024\/09\/20240904-C12-5PAMNew.jpg 1600w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t<p>At the heart of the 5PAM are your <a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/resources\/strategic-planning-guide\/\" target=\"_blank\" rel=\"noopener\"><b>mission, vision, and core values<\/b><\/a>. These act as a hub, shaping the policies, priorities, and decisions that radiate throughout the organization. The model also encourages you to consider how each functional area contributes back to that core, ensuring that every part of the business is aligned with your greater purpose.<\/p><h3><b>Tying the Two Together<\/b><\/h3><p>While the <b>5PAM<\/b> focuses on <b>inputs<\/b> (the things you manage daily), the <b>Tri-Value Model<\/b> measures <b>outputs<\/b> (the fruit your leadership is producing over time in the areas of economic, team, and spiritual value).<\/p><p>In simple terms:<\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\">The 5PAM is the <i>scorecard for alignment<\/i>.<\/li><li style=\"font-weight: 400;\" aria-level=\"1\">The Tri-Value Model is the <i>scorecard for impact<\/i>.<\/li><\/ul><p>Together, the 5PAM and the Tri-Value Model provide a powerful rhythm for Christian business leaders: monthly check-ins on alignment and annual evaluations of fruitfulness. <b>This combination ensures you are running in the <\/b><b><i>right direction<\/i><\/b><b>, on the path God has laid out for your company.<\/b><\/p>https:\/\/www.youtube.com\/watch?v=R-h4nGc6MtQ<p>To learn more about how these core C12 frameworks work together in real-world leadership, watch <a style=\"color: #e1b87f;\" href=\"https:\/\/www.youtube.com\/watch?v=R-h4nGc6MtQ\" target=\"_blank\" rel=\"noopener\"><b>this<\/b><\/a> video from C12 CEO <a style=\"color: #e1b87f;\" href=\"https:\/\/www.linkedin.com\/in\/mikesharrow\" target=\"_blank\" rel=\"noopener\"><b>Mike Sharrow<\/b><\/a>.<\/p><h2><b>Start Today: Your Tri-Value Focus<\/b><\/h2><p>It is one thing to understand the Tri-Value Model; it is another to see it in action.<\/p><p>What happens when a leader intentionally integrates faith, strategy, and culture to drive both performance and purpose?\u00a0Watch <a style=\"color: #e1b87f;\" href=\"https:\/\/www.youtube.com\/watch?v=Njs8WApUfMM\" target=\"_blank\" rel=\"noopener\"><b>Leisle\u2019s Chung\u2019s story<\/b><\/a> to see how one CEO is redefining success through Tri-Value leadership:<\/p>https:\/\/www.youtube.com\/watch?v=Njs8WApUfMM<p>To begin taking steps toward integrating the Tri-Value Model in your leadership, download our free <a href=\"https:\/\/www.joinc12.com\/resources\/the-tri-value-model\/\" target=\"_blank\" rel=\"noopener\"><strong>Tri-Value Model tool<\/strong><\/a> to assess the state of your business through the lens of what really matters to God.<\/p>\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.joinc12.com\/resources\/the-tri-value-model\/\" target=\"_blank\">\n\t\t\t\t\t\t\t<img src=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/elementor\/thumbs\/ebook-ipad-r66t52111f84m646pzudyafqx9mvzvkkut4ayzik6w.png\" title=\"ebook-ipad\" alt=\"ebook-ipad\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<a href=\"https:\/\/www.joinc12.com\/resources\/the-tri-value-model\/\" target=\"_blank\">\n\t\t\t\t\t\t\t\t\tDOWNLOAD TODAY\n\t\t\t\t\t<\/a>\n\t\t<h2><b>Measuring What Matters Most<\/b><\/h2><p>\u200b\u200bThe Tri-Value Model is more than a tool; it is a perspective. It reminds you that God cares about <i>what<\/i> you build, <i>how<\/i> you build, and <i>why<\/i> you build.<\/p>\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"149\" src=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Luke-1024x149.png\" alt=\"\" srcset=\"https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Luke-1024x149.png 1024w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Luke-300x44.png 300w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Luke-768x112.png 768w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Luke-1536x223.png 1536w, https:\/\/www.joinc12.com\/wp-content\/uploads\/2025\/05\/Luke.png 1540w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t<p><a href=\"https:\/\/www.biblegateway.com\/passage\/?search=Luke%2019%3A17&amp;version=ESV\" target=\"_blank\" rel=\"noopener\"><b>Luke 19:17<\/b><\/a> captures the essence of the Tri-Value Model. God rewards faithfulness, diligence, and fruitfulness. <b>Your role is to multiply what He has entrusted to you\u2014financially, relationally, and spiritually.<\/b><\/p><p>Where do you need to focus this year? Is your business creating true economic value? Are your people growing and thriving? Is your spiritual impact expanding? Choose one area to prioritize. Set clear goals. Ask others to rally together to own the vision collectively. May you strive for excellence in all endeavors, knowing <a href=\"https:\/\/www.biblegateway.com\/passage\/?search=1%20Corinthians%2015%3A58&amp;version=ESV\" target=\"_blank\" rel=\"noopener\"><b>your labor<\/b><\/a> has eternal significance.<\/p>\t\t\n\t\t\t\t\t<a href=\"\/join-a-forum\/\" target=\"_blank\">\n\t\t\t\t\t\t\t\t\tFind a C12 Forum Near You\n\t\t\t\t\t<\/a>\n\t\t<p style=\"text-align: center;\"><i>C12 Business Forums provides an architected environment for Christian business leaders that integrates work, life, and leadership transformation. To learn more about C12\u2019s approach to Christ-centered business leadership, <\/i><strong><a style=\"color: #e1b87f;\" href=\"https:\/\/www.joinc12.com\/join-a-forum\/\" target=\"_blank\" rel=\"noopener\"><i>find a C12 Business Forum<\/i><\/a><\/strong><i> near you.<\/i><\/p>"]}],"_links":{"self":[{"href":"https:\/\/www.joinc12.com\/wp-json\/wp\/v2\/posts\/27277","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.joinc12.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.joinc12.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.joinc12.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.joinc12.com\/wp-json\/wp\/v2\/comments?post=27277"}],"version-history":[{"count":0,"href":"https:\/\/www.joinc12.com\/wp-json\/wp\/v2\/posts\/27277\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.joinc12.com\/wp-json\/wp\/v2\/media\/27282"}],"wp:attachment":[{"href":"https:\/\/www.joinc12.com\/wp-json\/wp\/v2\/media?parent=27277"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.joinc12.com\/wp-json\/wp\/v2\/categories?post=27277"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.joinc12.com\/wp-json\/wp\/v2\/tags?post=27277"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}